Economic elements such as inflation, loan rates, and international trade policies continue to play a crucial role in molding the UK automotive industry. As producers aim to recover from the interruptions of the past few years, these economic variables affect production expenses, pricing strategies, and overall market conditions​ (Grant Thornton)â
As the automotive industry evolves, so too do the approaches for connecting with potential customers. In 2024, online marketing is still a key component for auto firms aiming to gain market presence and reach out to a tech-savvy consumer base. Central to this is the use of targeted PPC ad strategies and local ads​ (WordStream)​​ (Similarweb)â
The UK’s pre-owned vehicle market is projected to experience considerable growth in 2024, fueled by an surge in vehicle availability and shifting consumer demands. Following a difficult 2023, where new automobile supply issues due to microchip shortages and post-pandemic disturbances influenced the sector, 2024 is anticipated to be a year of rebo
The UK auto industry is at a crucial juncture as it navigates towards a future centered around electric cars (EVs). The Zero Emission Vehicle mandate, taking effect in 2024, requires 22% of all sedans sold to be zero-emission vehicles, with 10% for LCVs. This legislative push is anticipated to considerably increase the market share of battery-opera
The United Kingdom automotive industry is at a pivotal moment as it transitions towards a era led by electric cars (EVs). The ZEV mandate, taking effect in 2024, mandates 22% of all passenger cars sold to be zero-emission vehicles, with 10% for light commercial vehicles. This legal initiative is anticipated to greatly boost the market share of batt